We were asked to storyboard a bespoke video for Bentley, along with our wonderful creative sister business Soup Creative, showing the newly released accessory line for the Bentayga. With the peak of road cycling in the UK, we created a story that featured a couple, leaving there home to head out on a bike ride. This allowed us to make sure we could get every accessory available in the edit, while creating an engaging video to watch.
The video was used across all the showrooms, next to the main stage with the new Bentley Bentayga and sent to all existing customers that had bought a car, via an email campaign. The videos were also used across the social channels.
March 20, 2016
Bentley Motors
Video Production and campaign management
After Effect and Premiere
IntegroMD is not your average agency, we get under the skin of your business and the team behind it to help it grow. We become your Marketing Director, working alongside your existing team to develop ideas internally and make them a reality.