Healthy Twists mission is to help families and individuals increase the number of plant-based meals eaten each week. To help people achieve this, they needed to create a website and blog packed full of easy to make, delicious plant-based recipes for breakfast, lunch, dinner, snacks, desserts and for those special occasions.
They develop our own recipes that are predominantly wheat, gluten-free and vegan there is something amongst the posts on the site for everyone. Including balanced treats and fun food with a healthy twists on everything, not forgetting the traditional and modern recipes – meaning they are available for everyone!
The team at IntegroMD were tasked with a rebrand, from what was clean supper club, to healthy twists – making it more accessible to a wider audience. Our team started with a wide piece of research to understand the marketplace, helping create a really clear process to brand development,
We were tasked with creating a new brand, fresh and inline with the future business plans. This included a new name to replace Clean Supper Club. Healthy Twists was decided, allowing us to look at simple styles and designs that were easy to use across all digital platforms and stand out from other food bloggers and websites. The logo and brand image needed to be easy to identify and work in print – ready for any upcoming book designs.
We designed a website that was easy to manage, with a site that would be growing fast in size with lots of content and new recipes. It was important that SEO was a focus to the build, along with a clear and simple blog structure of a site. It was extremely important that the site could be easily used by the team, knowing we can support with any additional requirements and maintenance with any site we build, we always have your back!
2018 - Present
Brand Development, Website Build & Support, Email Campaign, Social Social Media, Graphics Support
Full marketing Strategy Management and fulfillment